When I joined the Harbin Clinic marketing department, I had the privilege to help redesign the company's brand to better position Harbin as the preeminent health care provider in Northwest Georgia. One of the most rewarding design challenges presented to me was the development of a series of car wraps for Harbin's fleet of service vehicles.

​

I took Harbin's new bright color palette and ran with it, transforming the previously unremarkable vehicles into vibrant blue, green, and magenta mobile billboards that advertised the various specialties and health campaigns at Harbin Clinic. Below are three examples from the fleet.